Article Traditional preference mapping and computational machine learning techniques: A comparative study of approaches to guide product development
Article Degree of satisfaction-difference (DOSD) method for measuring consumer acceptance: Comparative and absolute measures of satisfaction based on signal detection theory
Article Application of combined tetrad tests and multi‐sip Temporal Check‐All‐That‐Apply to enhance carbonated beverage flavor differentiation
Article Understanding the Effects of Smart-Speaker-Based Surveys on Panelist Experience in Immersive Consumer Testing
Article Improving the performance of A-Not A sensory discrimination ratings by modifying sample presentation probability
Article Improving the performance of A-Not AR discrimination test using a sensory panel: Effects of the test protocols on sensory data quality
Article Investigating effects of cognitively evoked situational context on consumer expectations and subsequent consumer satisfaction and sensory evaluation
Article Consumer acceptance measurement focusing on a specified sensory attribute of products: Can the attribute-specified degree of satisfaction-difference (DOSD) method replace hedonic scaling?
Article Signal detection-based satisfaction measure of the holistic product usage experience with and without the ‘double-faced applicability’ test
Article Degree of satisfaction-difference (DOSD) method for measuring consumer acceptance: A signal detection measurement with higher reliability than hedonic scaling
Article Comparative categorization method: Using 2-AFC strategy in constant-reference duo-trio for discrimination of multiple stimuli from a reference
Article Cognitive decision strategies adopted by consumers in reminder difference tests: Influence of the authenticity test